For your inspiration, we’ve put together a selection of the best wine packaging designs of the moment—projects that, for one reason or another, have personally struck us as worthy of making this list of wine packaging standouts.
Great packaging is all about catching the eye. It’s essential for presenting a product and can make the difference between success and failure. In the same way, good packaging adds value to a product—investing in well-designed wine packaging can elevate your bottles. Sometimes, all it takes is a little extra attention to design.
The Best Wine Packaging Designs
Momentum Wine Packaging
Design by Tyhe Reading.
Among the best wine packaging examples is this design and production for the wine brand Momentum, an Australian wine dressed up by designer Tyhe Reading with a strikingly modern and personal packaging concept.
What really caught our attention about this wine packaging is the innovative use of a marbled visual effect.
To see the full project, click here.
“A good wine is like a great film: it lasts just a moment and leaves a taste of glory in your mouth; each sip is new, and like films, it is born and reborn with every taster.”
Federico Fellini
Bora wines
Design by Negra Nigoevic, Drazen Novak.
Taking a completely different approach from the previous example, this wine packaging design introduces an interactive format, inviting the consumer to unwrap and tear open the packaging as if it were a gift, revealing the bottle inside and enhancing the experience.
The packaging design uses a distinctive paper featuring a marine-inspired background, tied with a handcrafted string for a unique, artisanal touch.
To see the full project, click here.
“A glass of wine at the right time is worth more than all the riches on earth.”
Gustav Mahler
Mānuka Honey Wine Box
Design by urfd, Jean Wong.
A classic packaging design in the traditional box format, crafted to carry the bottle and distinguished by the use of premium printing techniques that give both the box and the wine bottle packaging the unique character needed to make it truly special.
To see the full project, click here.
“There is more philosophy and wisdom in a bottle of wine than in all the books.”
Louis Pasteur
Churchill’s 30 Years Old Tawny Port
Design by Savvy Agency, Francisco Malvar, Nelson Silva.
This entry takes wine packaging design to the next level. The packaging adds value to the bottle, ensuring it stands out among all the others on the shelf.
A design with real substance, relying on high-quality materials and advanced printing techniques to make an impact.
It’s a flawless way to convey the quality of the wine inside both the packaging and the bottle.
To see the full project, click here.
“Wine is bottled poetry.”
Robert Louis Stevenson
Soneto
Design by Roberto Espartero.
A truly modern and contemporary design, with a highly personal concept and a striking, eye-catching result.
Roberto Espartero’s wine packaging design for Soneto is a showcase of creativity, resulting in an innovative and disruptive design—a far cry from the typical wine packaging designs you usually see.
To see the full project, click here.
“He who knows how to taste does not drink too much wine, but enjoys its gentle secrets.”
Salvador Dalí
Bellavista Alma Non Dosato
Design by Auge Design.
A wine packaging design that exudes sophistication. The box-style packaging uses premium materials and the best printing techniques to deliver a result that radiates quality and class from every angle.
The brand’s colors are also used to perfection, reinforcing the product’s premium positioning.
To see the full project, click here.
“Old wood to burn, old wine to drink, old friends to trust, and old authors to read.”
Francis Bacon
Mouras de Arraiolos
Design by M&A Creative Agency.
Another high-end packaging, with the box as the centerpiece of this wine packaging concept.
The box is produced using the finest materials and the most advanced—and costly—printing techniques. The result is a wine packaging that truly deserves its place among the best in wine packaging design.
To see the full project, click here.
“Penicillin cures men, but wine makes them happy.”
Sir Alexander Fleming
Fish Club Wine
Design by Backbone Branding.
We wrap up our list of the best wine packaging designs with this standout project from Backbone Branding for Fish Club Wine.
An absolutely unique design that dresses the bottle in a material resembling a fish tail, crafted from premium materials with truly spectacular printing and production techniques.
To see the full project, click here.
“Wine cheers the sad, rejuvenates the old, inspires the young, and relieves the burden of the weary.”
Lord Byron