To help you recover from the effects of summer heat and a little too much fun, we’ve put together a selection of the best beauty packaging of the month.
September can be a tough month—August holidays are behind us, and for those in the northern hemisphere, summer is coming to an end.
We’re showcasing five standout products that caught our eye and are sure to help remedy some of the havoc that heat and humidity can wreak.
In this article, we’ll see how the cosmetics and beauty sector is constantly evolving and thriving. It’s the perfect playground to put your skills as a graphic designer and packaging creator to the test.
Let’s dive into our monthly picks for the best beauty packaging and beauty product design of the month.
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Best Beauty Packaging
MAMME LATTE
Beauty product design by the creative team at Interbrand Tokyo
A beauty product packaging design that’s soft and inviting. The gentle lines of the series are contrasted by an eco-friendly version that’s bolder and more contemporary—yet still in harmony with the rest of the collection.
What makes this project stand out:
- The typography choice
- The subtle, harmonious color palette
- The packaging design
- Minimalist style
This beauty sector product design has been recognized with:
Red Dot Award for Cosmetic Packaging
Truly top-tier beauty packaging and product design right now.
Project highlights
In Japan, women face significant pressure from both domestic duties and work outside the home.
Bath time is considered a rare moment of indulgence for women, so the packaging avoids images of children or family. Instead, it blends discreetly into the bathroom with two complementary colors.
The bottles are short to evoke a sense of relaxation.
MONDAY
Beauty packaging and container design by graphic design studio Zuru Edge
This project takes minimalism in packaging and container design to the next level.
The lines are ultra-minimalist, contrasted by bold typography carved directly into the packaging itself.
What makes this project stand out:
- Its minimalist approach
- Typography as a bold, disruptive element
- Use of recycled materials
- Direct communication with the buyer/user
This beauty sector product design has been recognized with:
A true example of cutting-edge beauty packaging and product design.
Project highlights
Monday set out to break the stereotype that salon-quality and supermarket accessibility are mutually exclusive, and their packaging makes that statement loud and clear.
Monday targets young women with a bold, fresh attitude who want to move away from the outdated image of traditional salons.
Once again, the bottles are made from 100% recycled materials, and all unnecessary plastic has been eliminated from the packaging—a strong commitment to the brand’s stance on climate change.
The product’s tagline: “Forget everything you know about supermarket haircare.”
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MOB BEAUTY
Beauty product design by creative studio Concrete, Toronto
Cosmetic and beauty packaging design is evolving at a much faster pace than other sectors. The trend is clearly moving toward 100% eco-friendly packaging design and production.
Consumers now recognize sustainability as a key factor when choosing cosmetic packaging and products. In this regard, cosmetics brand Mob is reinventing how its brand elements are produced.
What makes this project stand out:
- Choice of materials
- Production methods
- Attractive results
- Clear messaging
- Customer engagement
This beauty sector product design has been recognized with:
D&AD Wood Pencil Award for Packaging Design
A benchmark for beauty packaging and product design today.
Project highlights
Every aspect of the packaging and user experience has been deconstructed and reimagined to create a fully sustainable system.
Founded by former MAC Cosmetics founders Frank Toskan and Victor Casale, the line features customizable, refillable palettes made from at least 50% post-consumer recycled PET, with a goal of reaching 100%.
For secondary packaging, compact covers made of bamboo and 100% post-consumer recycled corrugated cartons reinforce MOB’s “makeup for a better world” ethos.
PRISM LIGHT
Cosmetic packaging design by creative studio SAEM International
A cosmetic packaging design that’s visually striking, with soft lines and an appealing approach for its target audience.
What makes this project stand out:
- Unique container shape
- Choice of materials
- Visual communication
This beauty sector product design has been recognized with:
Red Dot Award for Cosmetic Packaging Design
A leading example of beauty packaging and product design today.
Project highlights
The container is triangular with rounded edges, inspired by the shape, color, and texture of a pebble—successfully reflecting the manufacturer’s philosophy of global ecology.
The motto: “The more natural, the more ergonomic.”
Made entirely from biodegradable materials to protect the environment.
Interested in having us handle a similar project?
AENON
Beauty product design by creative studio Nx Creative
An innovative and eye-catching cosmetic packaging design with a modern, contemporary look. The container packaging showcases the product inside, adding value and setting it apart from the competition.
What makes this project stand out:
- Container shape
- Packaging and production
- Typography
- Brand name
- Product presentation
This beauty sector product design has been recognized with:
EDAWARDS Bronze for Packaging Design
A standout in beauty packaging and product design today.
Project highlights
The packaging acts as a display case, presenting the product as a luxury item.
Typography on the box and packaging is embossed, eliminating unnecessary elements and highlighting purity and technological excellence.
The product name “Aenaon” is Greek for “eternal,” drawing a direct connection between beauty, time, and the brand’s promise to reverse the effects of aging.
A conical bottle was chosen to reinforce uniqueness and differentiation from other products in the sector.
Our conclusions
Looking better than ever, we wrap up our brief but intense tour of the best packaging of the month for September. The beauty packaging sector never disappoints—these projects are visually stunning, thoughtfully designed, and always impeccably produced and presented.
We’re seeing a clear shift as beauty brands embrace recyclable and biodegradable materials, aiming to eliminate unnecessary elements while staying true to their visual identity.
Don’t miss our upcoming articles as we continue the search for the best packaging design.
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