Brand identity design for Asociación Berbiquí, a non-profit sociocultural organization focused on art, diversity, and inclusion. The project establishes a friendly and expressive visual system, adaptable to different contexts and activities while maintaining a recognizable identity.
The logo is designed using an illustrative language that conveys personality and approachability. Its composition reflects a cultural and participatory spirit, perfectly aligned with the association’s open character.
The brand identity is built on a flexible palette that enables the creation of multiple logo variations. This versatility ensures consistent visual coherence across different formats and activities.
The visual identity conveys diversity, accessibility, and cultural expression, fostering a direct connection with the audience. It serves as a vehicle to represent the association’s values across all areas of activity.
We review your current situation and define the next step.
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We analyse your context, objectives and digital presence. We define the architecture and key priorities before design begins.
We create the visual identity and organise the content—always focusing on clarity, consistency and an optimal user experience.
We implement the project to high standards of performance and stability and, where needed, ensure integration with other systems.
We continuously monitor, optimise and improve your digital project to support its growth alongside your business.
We will review your current digital situation. We will get in touch to understand your context and jointly assess which areas to analyze, after which we will prepare an audit including key findings and recommendations.