{"id":51250,"date":"2019-03-21T17:19:28","date_gmt":"2019-03-21T17:19:28","guid":{"rendered":"https:\/\/codewebbarcelona.com\/mejor-creacion-de-imagen-corporativa-de-marzo\/"},"modified":"2026-06-10T11:52:47","modified_gmt":"2026-06-10T11:52:47","slug":"meilleure-creation-identite-mars","status":"publish","type":"post","link":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/","title":{"rendered":"Meilleure cr\u00e9ation d\u2019image de marque de mars"},"content":{"rendered":"<p>Je souhaite mettre en lumi\u00e8re un projet qui m\u00e9rite amplement un article d\u00e9di\u00e9 : la <strong>meilleure cr\u00e9ation d\u2019identit\u00e9 visuelle<\/strong> de mars 2019.<\/p>\n<p>Le projet en question concerne la <strong>cr\u00e9ation de l\u2019image de marque<\/strong> de Fizz, un op\u00e9rateur t\u00e9l\u00e9phonique moderne, innovant et dynamique.<\/p>\n<h2>Meilleure cr\u00e9ation d\u2019identit\u00e9 visuelle de mars 2019<\/h2>\n<p>&nbsp;<\/p>\n<p>Commen\u00e7ons par pr\u00e9senter le projet dans son ensemble.<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/dJQ9MkIQlfs\" width=\"980\" height=\"570\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><\/p>\n<h3>Description<\/h3>\n<p>Fizz est un op\u00e9rateur t\u00e9l\u00e9phonique canadien, ce qui signifie que nous n\u2019aurons pas encore l\u2019occasion de le d\u00e9couvrir en direct dans notre pays. Cela dit, ce n\u2019est pas une raison pour passer \u00e0 c\u00f4t\u00e9 d\u2019un projet aussi rafra\u00eechissant et percutant.<\/p>\n<p>La r\u00e9alisation de cette <strong>identit\u00e9 visuelle<\/strong> a \u00e9t\u00e9 confi\u00e9e \u00e0 la brillante agence Ogilvy de Montr\u00e9al.<\/p>\n<h3>Objectifs<\/h3>\n<p>Comme le montre le r\u00e9sultat final, plusieurs d\u00e9fis majeurs devaient \u00eatre relev\u00e9s.<\/p>\n<p>Le premier : capter l\u2019attention des consommateurs, en particulier d\u2019un public jeune pr\u00eat \u00e0 tenter l\u2019aventure avec un nouvel op\u00e9rateur.<\/p>\n<p>Le second : d\u00e9passer les exp\u00e9riences pass\u00e9es des utilisateurs dans ce secteur.<\/p>\n<p>Enfin, il s\u2019agissait de cr\u00e9er une identit\u00e9 visuelle capable de rayonner \u00e0 l\u2019international, au-del\u00e0 des fronti\u00e8res nationales.<\/p>\n<p>Maintenant que les objectifs sont pos\u00e9s, il est temps d\u2019entrer dans le vif du sujet : la <strong>meilleure cr\u00e9ation d\u2019identit\u00e9 visuelle de mars 2019<\/strong>.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3097\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2019\/03\/fizz_01.jpg\" alt=\"\" width=\"1024\" height=\"600\" \/><\/p>\n<h3>R\u00e9sultat<\/h3>\n<p>Le r\u00e9sultat : une campagne r\u00e9solument moderne et audacieuse, pens\u00e9e pour un public qui n\u2019a pas froid aux yeux.<\/p>\n<p>Des couleurs \u00e9clatantes et une <strong>identit\u00e9 visuelle<\/strong> \u00e0 la pointe de la tendance.<\/p>\n<p>Des visuels forts et expressifs, dans lesquels la cible se reconna\u00eet imm\u00e9diatement.<\/p>\n<p>Le logo comme l\u2019ensemble de la <strong>cr\u00e9ation de l\u2019identit\u00e9 visuelle<\/strong> affichent une qualit\u00e9 remarquable, justifiant pleinement leur place dans cet article consacr\u00e9 \u00e0 la <strong>meilleure identit\u00e9 visuelle de 2019<\/strong>.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3098\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2019\/03\/fizz_02.png\" alt=\"\" width=\"1400\" height=\"1135\" \/><\/p>\n<h3>Conclusions :<\/h3>\n<p>Comme on peut le constater, l\u2019<strong>identit\u00e9 visuelle<\/strong> d\u2019une entreprise est toujours une formidable opportunit\u00e9 d\u2019analyser un projet d\u2019exception.<\/p>\n<p>La <strong>meilleure cr\u00e9ation d\u2019identit\u00e9 visuelle de mars 2019<\/strong> est un v\u00e9ritable concentr\u00e9 de <strong>cr\u00e9ativit\u00e9 et de design avant-gardiste<\/strong>.<\/p>\n<p>L\u2019<strong>identit\u00e9 visuelle<\/strong> de Fizz r\u00e9unit de nombreux crit\u00e8res pour pr\u00e9tendre \u00e0 des distinctions en <strong>design d\u2019identit\u00e9 de marque<\/strong> et en <strong>branding<\/strong> : fra\u00eecheur, modernit\u00e9, audace. Le tout port\u00e9 par une <strong>strat\u00e9gie marketing<\/strong> particuli\u00e8rement efficace pour atteindre les meilleurs r\u00e9sultats.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Je souhaite mettre en lumi\u00e8re un projet qui m\u00e9rite amplement un article d\u00e9di\u00e9 : la meilleure cr\u00e9ation d\u2019identit\u00e9 visuelle de mars 2019. Le projet en question concerne la cr\u00e9ation de l\u2019image de marque de Fizz, un op\u00e9rateur t\u00e9l\u00e9phonique moderne, innovant et dynamique. Meilleure cr\u00e9ation d\u2019identit\u00e9 visuelle de mars 2019 &nbsp; Commen\u00e7ons par pr\u00e9senter le projet [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8404,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[494,497],"class_list":["post-51250","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-graphique","category-inspiration"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mejor creaci\u00f3n de marca de marzo de 2019 - Un art\u00edculo de inspiraci\u00f3n.<\/title>\n<meta name=\"description\" content=\"Art\u00edculo de inspiraci\u00f3n con un proyecto de creaci\u00f3n de identidad corporativa con una estrategia de marketing excelente.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mejor creaci\u00f3n de marca de marzo de 2019 - Un art\u00edculo de inspiraci\u00f3n.\" \/>\n<meta property=\"og:description\" content=\"Art\u00edculo de inspiraci\u00f3n con un proyecto de creaci\u00f3n de identidad corporativa con una estrategia de marketing excelente.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/\" \/>\n<meta property=\"og:site_name\" content=\"CODE\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-21T17:19:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-10T11:52:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2019\/03\/fizz_01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cd26Bc\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cd26Bc\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/\"},\"author\":{\"name\":\"cd26Bc\",\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/#\\\/schema\\\/person\\\/3af5f44aaf0de2919e9225aa5ca32567\"},\"headline\":\"Meilleure cr\u00e9ation d\u2019image de marque de mars\",\"datePublished\":\"2019-03-21T17:19:28+00:00\",\"dateModified\":\"2026-06-10T11:52:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/\"},\"wordCount\":416,\"image\":{\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/codewebbarcelona.com\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/fizz_01.jpg\",\"articleSection\":[\"Design graphique\",\"Inspiration\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/\",\"url\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/\",\"name\":\"Mejor creaci\u00f3n de marca de marzo de 2019 - Un art\u00edculo de inspiraci\u00f3n.\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/codewebbarcelona.com\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/fizz_01.jpg\",\"datePublished\":\"2019-03-21T17:19:28+00:00\",\"dateModified\":\"2026-06-10T11:52:47+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/#\\\/schema\\\/person\\\/3af5f44aaf0de2919e9225aa5ca32567\"},\"description\":\"Art\u00edculo de inspiraci\u00f3n con un proyecto de creaci\u00f3n de identidad corporativa con una estrategia de marketing excelente.\",\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/meilleure-creation-identite-mars\\\/#primaryimage\",\"url\":\"https:\\\/\\\/codewebbarcelona.com\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/fizz_01.jpg\",\"contentUrl\":\"https:\\\/\\\/codewebbarcelona.com\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/fizz_01.jpg\",\"width\":1024,\"height\":600},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/\",\"name\":\"CODE\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/codewebbarcelona.com\\\/fr\\\/#\\\/schema\\\/person\\\/3af5f44aaf0de2919e9225aa5ca32567\",\"name\":\"cd26Bc\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g\",\"caption\":\"cd26Bc\"},\"sameAs\":[\"https:\\\/\\\/codewebbarcelona.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mejor creaci\u00f3n de marca de marzo de 2019 - Un art\u00edculo de inspiraci\u00f3n.","description":"Art\u00edculo de inspiraci\u00f3n con un proyecto de creaci\u00f3n de identidad corporativa con una estrategia de marketing excelente.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/","og_locale":"fr_FR","og_type":"article","og_title":"Mejor creaci\u00f3n de marca de marzo de 2019 - Un art\u00edculo de inspiraci\u00f3n.","og_description":"Art\u00edculo de inspiraci\u00f3n con un proyecto de creaci\u00f3n de identidad corporativa con una estrategia de marketing excelente.","og_url":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/","og_site_name":"CODE","article_published_time":"2019-03-21T17:19:28+00:00","article_modified_time":"2026-06-10T11:52:47+00:00","og_image":[{"width":1024,"height":600,"url":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2019\/03\/fizz_01.jpg","type":"image\/jpeg"}],"author":"cd26Bc","twitter_card":"summary_large_image","twitter_misc":{"Written by":"cd26Bc","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/#article","isPartOf":{"@id":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/"},"author":{"name":"cd26Bc","@id":"https:\/\/codewebbarcelona.com\/fr\/#\/schema\/person\/3af5f44aaf0de2919e9225aa5ca32567"},"headline":"Meilleure cr\u00e9ation d\u2019image de marque de mars","datePublished":"2019-03-21T17:19:28+00:00","dateModified":"2026-06-10T11:52:47+00:00","mainEntityOfPage":{"@id":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/"},"wordCount":416,"image":{"@id":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/#primaryimage"},"thumbnailUrl":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2019\/03\/fizz_01.jpg","articleSection":["Design graphique","Inspiration"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/","url":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/","name":"Mejor creaci\u00f3n de marca de marzo de 2019 - Un art\u00edculo de inspiraci\u00f3n.","isPartOf":{"@id":"https:\/\/codewebbarcelona.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/#primaryimage"},"image":{"@id":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/#primaryimage"},"thumbnailUrl":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2019\/03\/fizz_01.jpg","datePublished":"2019-03-21T17:19:28+00:00","dateModified":"2026-06-10T11:52:47+00:00","author":{"@id":"https:\/\/codewebbarcelona.com\/fr\/#\/schema\/person\/3af5f44aaf0de2919e9225aa5ca32567"},"description":"Art\u00edculo de inspiraci\u00f3n con un proyecto de creaci\u00f3n de identidad corporativa con una estrategia de marketing excelente.","inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/codewebbarcelona.com\/fr\/meilleure-creation-identite-mars\/#primaryimage","url":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2019\/03\/fizz_01.jpg","contentUrl":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2019\/03\/fizz_01.jpg","width":1024,"height":600},{"@type":"WebSite","@id":"https:\/\/codewebbarcelona.com\/fr\/#website","url":"https:\/\/codewebbarcelona.com\/fr\/","name":"CODE","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/codewebbarcelona.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/codewebbarcelona.com\/fr\/#\/schema\/person\/3af5f44aaf0de2919e9225aa5ca32567","name":"cd26Bc","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g","caption":"cd26Bc"},"sameAs":["https:\/\/codewebbarcelona.com"]}]}},"_links":{"self":[{"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/posts\/51250","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/comments?post=51250"}],"version-history":[{"count":2,"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/posts\/51250\/revisions"}],"predecessor-version":[{"id":51254,"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/posts\/51250\/revisions\/51254"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/media\/8404"}],"wp:attachment":[{"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/media?parent=51250"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/codewebbarcelona.com\/fr\/wp-json\/wp\/v2\/categories?post=51250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}