{"id":30905,"date":"2018-02-13T22:01:01","date_gmt":"2018-02-13T22:01:01","guid":{"rendered":"https:\/\/codewebbarcelona.com\/proyecto-xercomus-the-story-behind\/"},"modified":"2026-04-21T01:36:07","modified_gmt":"2026-04-21T01:36:07","slug":"xercomus-the-story-behind","status":"publish","type":"post","link":"https:\/\/codewebbarcelona.com\/en\/blog\/xercomus-the-story-behind\/","title":{"rendered":"Xercomus: The Story Behind"},"content":{"rendered":"<p>Let\u2019s talk about the web design and development project for Xercomus, a company specializing in credit and asset management. Here\u2019s the story behind the project.<\/p>\n<p>A few months ago, the manager of a company reached out to us and shared his story.<\/p>\n<p>He wanted to relaunch his business, bring it up to date, and refresh its image to better reflect its vision, mission, and the times.<\/p>\n<h2>Xercomus: A project in web design, website development, and logo creation<\/h2>\n<h3>About Xercomus<\/h3>\n<p>Xercomus is a financial intermediary targeting clients between the ages of 25 and 45.<\/p>\n<p>He explained that the company had been operating under the Xercomus name for some time, but its website no longer met market demands or his own expectations.<\/p>\n<p>After analyzing the project and keeping an open line of communication, we suggested starting with a basic corporate identity design, including a new logo and the design and development of a new website.<\/p>\n<h3>Starting with initial sketches<\/h3>\n<p>With all this information in hand, we got to work. Our goal was to create a new corporate image by focusing on two key pillars of brand design.<\/p>\n<h3>Logo design<\/h3>\n<p>With the name already established, our main task was to modernize the logo.<\/p>\n<p>The result is a bold logo that conveys trust and security.<\/p>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/logoorange-1.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-1279 size-large\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/logoorange-1024x569-2.jpg\" alt=\"\" width=\"1024\" height=\"569\" \/><\/a> <a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/logo-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1277\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/logo-1024x569-2.jpg\" alt=\"\" width=\"1024\" height=\"569\" \/><\/a> <a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/logoblue-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1278\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/logoblue-1024x569-2.jpg\" alt=\"\" width=\"1024\" height=\"569\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/pant-1.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-1281 size-large\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/pant-1024x726-2.jpg\" alt=\"\" width=\"1024\" height=\"726\" \/><\/a><\/p>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/ty-1-1.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-1282 size-large\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/ty-1-1024x726-2.jpg\" alt=\"\" width=\"1024\" height=\"726\" \/><\/a><\/p>\n<p>At this stage, we also defined the offline and online typography, the color palette, and the overall visual direction for the project.<\/p>\n<h3>Website design<\/h3>\n<p>Once the logo and corporate identity were set, we moved on to designing the website.<\/p>\n<p>We chose two main colors for the design: blue and orange.<\/p>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/diseno-web-empresa-gestora-de-creditos-5-1.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-1258 size-full\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/diseno-web-empresa-gestora-de-creditos-5-1.jpg\" alt=\"\" width=\"1325\" height=\"830\" \/><\/a><\/p>\n<p>Colors closely associated with finance and people.<\/p>\n<p>The website\u2019s design and development were focused on delivering a seamless user experience.<\/p>\n<p>We structured the site so users could easily navigate through each section, clearly understand the services offered and how to access them, and get a transparent view of how the company operates.<\/p>\n<p>Everything was designed to convey the sense of security, peace of mind, and transparency that this project required.<\/p>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/diseno-web-empresa-gestora-de-creditos-3-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1256\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2018\/02\/diseno-web-empresa-gestora-de-creditos-3-1024x641-2.jpg\" alt=\"\" width=\"1024\" height=\"641\" \/><\/a><\/p>\n<p>Once we achieved our goal, all that was left was to launch the site and relaunch Xercomus, bringing the company into the present.<\/p>\n<h2>Want a closer look or see the project live?<\/h2>\n<p><a href=\"http:\/\/codewebbarcelona.com\/diseno-web-empresa-gestora-madrid\/\"><strong>View the project<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/www.xercomus.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Visit the website<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Let\u2019s talk about the web design and development project for Xercomus, a company specializing in credit and asset management. Here\u2019s the story behind the project. A few months ago, the manager of a company reached out to us and shared his story. He wanted to relaunch his business, bring it up to date, and refresh [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3467,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[208,212,134],"class_list":["post-30905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-disseny-desenvolupament-web","category-altres","category-disseny-grafic"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Proyecto de dise\u00f1o web - Xercomus - La historia detr\u00e1s del proyecto de dise\u00f1o gr\u00e1fico, dise\u00f1o web y desarrollo.<\/title>\n<meta name=\"description\" content=\"Voy a contaros la historia del proyecto de dise\u00f1o web, dise\u00f1o gr\u00e1fico y desarrollo de Xercomus. 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