{"id":30291,"date":"2023-04-05T08:28:34","date_gmt":"2023-04-05T08:28:34","guid":{"rendered":"https:\/\/codewebbarcelona.com\/tendencias-en-diseno-grafico-de-2023\/"},"modified":"2026-04-21T01:19:31","modified_gmt":"2026-04-21T01:19:31","slug":"graphic-design-trends-2023","status":"publish","type":"post","link":"https:\/\/codewebbarcelona.com\/en\/blog\/graphic-design-trends-2023\/","title":{"rendered":"Graphic Design Trends for 2023"},"content":{"rendered":"<p>Graphic design trends for 2023 mark another exciting chapter in the evolution of visual art. Each year, trends shift and adapt to the spirit of the times and the possibilities offered by contemporary media.<\/p>\n<p>Mysticism, abstract gradients, and botanical patterns bring a sense of calm through uplifting imagery. Risoprint, space-age psychedelia, and intricate compositions offer escapes to dazzling, imaginative worlds. Retro cartoons soothe viewers with nostalgia, while experimental escapism looks to the future with a quirky edge. And through it all, punk is making a comeback, rebelling against the status quo. Even as economic austerity threatens to impose limits on daily life, graphic design in 2023 remains a true force of creativity and innovation.<\/p>\n<h6>2026 Update \u2192 Discover the <a href=\"https:\/\/codewebbarcelona.com\/blog\/tendencias-en-diseno-grafico-para-2026\/\">latest graphic design trends<\/a> shaping the creative landscape this year.<\/h6>\n<p>As in previous editions, the article follows this structure:<\/p>\n<ul>\n<li><strong>Graphic design trend<\/strong><\/li>\n<li>Explanation<\/li>\n<li>3 examples of this <strong>trend<\/strong> in action + project link<\/li>\n<li>Where this <strong>graphic design trend<\/strong> is used<\/li>\n<li>Tips for implementation<\/li>\n<\/ul>\n<p>Curious about the <strong>graphic design trends for 2023<\/strong>?<\/p>\n<p>Let\u2019s dive in!<\/p>\n<p>[nlform]<\/p>\n<h2>Graphic Design Trends 2023<\/h2>\n<h3>1. Mysticism<\/h3>\n<p>One of the standout trends in 2023, mysticism, draws inspiration from the American hippie era and early 20th-century European traditions.<\/p>\n<p>In design, mysticism means using iconography linked to astrology and divination. This trend leans heavily on folk symbolism\u2014zodiac signs, all-seeing eyes, lotus flowers, and sacred geometry. Much like in the past, these symbols act as talismans, imbuing the natural and celestial world with hidden, deeper meaning.<\/p>\n<p>Think tea packaging labels illustrated with zodiac signs, logos that blend mystical symbols with meditative figures, or mystical branding for botanical skincare lines. Visually, these designs have an inherent softness.<\/p>\n<p>They\u2019re built with fine lines and organic curves that feel light and delicate. Colors are soothing, often muted. Imagery of moons, stars, and serene faces evoke a sense of peace\u2014a gentle escape from earthly worries, offering hope and comfort. That\u2019s the real appeal: you don\u2019t have to believe in tarot to feel the serenity of mystical design.<\/p>\n<h4>Projects featuring the 2023 Mysticism trend<\/h4>\n<p><strong>Junior Vicentini<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12235\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_003.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_006\" width=\"1160\" height=\"870\" \/><\/p>\n<p>This piece is rich in mystical symbolism, with geometric shapes and pastel colors enhancing the overall design.<\/p>\n<p><a href=\"https:\/\/dribbble.com\/jvicentini13\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Marta Golyak<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12236\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_001.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_006\" width=\"1160\" height=\"622\" \/><\/p>\n<p>A monochrome design where the mystical vibe is amplified by the chosen color palette.<\/p>\n<p><a href=\"https:\/\/www.behance.net\/martagolyak\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Daphne Sebbane<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12237\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_002.png\" alt=\"las-tendencias-en-diseno-grafico-2023_006\" width=\"1160\" height=\"870\" \/><\/p>\n<p>Another example where the mysticism trend is fully embraced throughout the piece.<\/p>\n<p><a href=\"https:\/\/dribbble.com\/DaphnaSebbane\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<h4>Where you\u2019ll see it<\/h4>\n<p><strong>The 2023 Mysticism trend<\/strong> is a creative approach that works across a variety of formats and uses.<\/p>\n<p>You\u2019ll spot it in:<\/p>\n<ul>\n<li><strong>Advertising design<\/strong><\/li>\n<li><strong>Posters<\/strong><\/li>\n<li><strong>Web design<\/strong><\/li>\n<li><strong>Packaging<\/strong><\/li>\n<li><b>Product design<\/b><\/li>\n<li><strong>Print materials<\/strong><\/li>\n<li><strong>Editorial design<\/strong><\/li>\n<\/ul>\n<h4>How to use this trend<\/h4>\n<ul>\n<li>Make sure you understand the symbolic elements of the culture you\u2019re referencing.<\/li>\n<li>A solid grasp of semiotics is essential.<\/li>\n<\/ul>\n<h3>2. Punk Revival<\/h3>\n<p><strong>The 2023 punk trend<\/strong> is a rebellious subculture with roots tracing back to the Dada movement of the 1920s. It\u2019s never truly disappeared, always thriving on society\u2019s fringes. But in 2023, punk is experiencing a mainstream resurgence, as more people find reasons to rebel against broken systems. The widening wealth gap and the passing of the UK monarch in 2022 have also reignited opposition to monarchy and colonial legacies.<\/p>\n<p>Aesthetically, punk is defined by DIY techniques: scribbled lettering, cut-outs, uneven type, and chaotic collages. Punk design rejects opulence and decorum. It\u2019s unafraid to be messy\u2014because life is messy\u2014and audiences find comfort in that honesty. These chaotic layouts are visually energetic; you can almost hear the frustration in jagged edges and graffiti splatters.<\/p>\n<h4>Projects featuring the 2023 Punk Revival trend<\/h4>\n<p><strong>Evandro Vicente<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12240\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_008.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_009\" width=\"930\" height=\"930\" \/><\/p>\n<p>A bold, punk-inspired piece with striking colors and high-contrast imagery that blends photography and graphic elements.<\/p>\n<p><a href=\"https:\/\/99designs.es\/profiles\/evandrovicente\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Umbertino<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12239\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_009-1.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_009\" width=\"930\" height=\"930\" \/><\/p>\n<p>Collage-style pieces are another key area where the punk revival is making its mark.<\/p>\n<p><a href=\"https:\/\/99designs.es\/profiles\/774966\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Lee Chatte<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-12241 size-full\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_007.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_009\" width=\"930\" height=\"460\" \/><\/p>\n<p>These collages reference various movements and artists, typical of the postmodern era.<\/p>\n<p><a href=\"https:\/\/99designs.es\/profiles\/leechatte\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<h4>Where you\u2019ll see it<\/h4>\n<p><strong>The 2023 Punk Revival trend<\/strong> is a creative approach that works across a variety of formats and uses.<\/p>\n<p>You\u2019ll spot it in:<\/p>\n<ul>\n<li><strong>Advertising design<\/strong><\/li>\n<li><strong>Posters<\/strong><\/li>\n<li><strong>Poster design<\/strong><\/li>\n<li><strong>Advertising<\/strong><\/li>\n<li><strong>Web design<\/strong><\/li>\n<li><strong>Packaging<\/strong><\/li>\n<li><b>Product design<\/b><\/li>\n<li><strong>Packaging design<\/strong><\/li>\n<li><strong>Print materials<\/strong><\/li>\n<li><strong>Editorial design<\/strong><\/li>\n<\/ul>\n<h4>How to use this trend<\/h4>\n<ul>\n<li>Punk-inspired designs resonate with brands targeting a younger audience.<\/li>\n<li>Build a strong mental library of references and creative mixed-media techniques.<\/li>\n<\/ul>\n<h3>3. Botanical Folk<\/h3>\n<p>Patterns are another big trend in 2023. A staple in graphic design, they\u2019re perfect for backgrounds or framing content. Nature is a classic theme, with leafy, fruity, and vine-filled patterns as lively as a forest. But in 2023, nature patterns are less polished\u2014think wobbly doodles, rough textures, and clashing colors.<\/p>\n<p>This trend reimagines familiar nature themes with unexpected, whimsical drawings. It rejects the geometric precision often imposed by vector tools. The vibrancy comes not just from the plants, but from the hand-drawn imperfections. The result: digital artwork that feels organic in every sense.<\/p>\n<h4>Projects featuring the 2023 Botanical Folk trend<\/h4>\n<p><strong>Kamilla Oblakova<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12253\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_022.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_022\" width=\"930\" height=\"579\" \/><\/p>\n<p>With a 60s and 70s revival twist, botanical folk leverages today\u2019s design tools to create pieces that once required hand illustration.<\/p>\n<p><a href=\"https:\/\/99designs.es\/profiles\/3775510\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Pepper Pack Design<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12254\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_023.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_022\" width=\"930\" height=\"579\" \/><\/p>\n<p>Botanical folk patterns are a natural fit for packaging and product design.<\/p>\n<p><a href=\"https:\/\/99designs.es\/profiles\/pepperpackdesign\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Kirsen<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12255\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_021.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_022\" width=\"930\" height=\"930\" \/><\/p>\n<p>This creative style also works beautifully for posters and editorial layouts.<\/p>\n<p><a href=\"https:\/\/99designs.es\/profiles\/2127754\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<h4>Where you\u2019ll see it<\/h4>\n<p><strong>The 2023 Botanical Folk trend<\/strong> is a creative approach that works across a variety of formats and uses.<\/p>\n<p>You\u2019ll spot it in:<\/p>\n<ul>\n<li><strong>Advertising design<\/strong><\/li>\n<li><strong>Brand imagery<\/strong><\/li>\n<li><strong>Posters<\/strong><\/li>\n<li><strong>Branding<\/strong><\/li>\n<li><strong>Corporate identity<\/strong><\/li>\n<li><strong>Poster design<\/strong><\/li>\n<li><strong>Advertising<\/strong><\/li>\n<li><strong>Web design<\/strong><\/li>\n<li><strong>Packaging<\/strong><\/li>\n<li><b>Product design<\/b><\/li>\n<li><strong>Advertising<\/strong><\/li>\n<li><strong>Packaging design<\/strong><\/li>\n<li><strong>Print materials<\/strong><\/li>\n<li><strong>Editorial design<\/strong><\/li>\n<\/ul>\n<h4>How to use this trend<\/h4>\n<ul>\n<li>Take full advantage of today\u2019s technology to create naturalistic designs with flowing forms and pastel colors.<\/li>\n<li>You can also use real photos and vectorize them to achieve the look you want.<\/li>\n<\/ul>\n<h3>4. Mixed Dimension<\/h3>\n<p>As we spend more time online than in physical spaces, the line between the two is blurring. In 2023, graphic designers are breaking that barrier by blending digital illustration with real photography.<\/p>\n<p>While merging the artificial and the real might sound dystopian, this trend is all about playfulness and joy. Vibrant splashes of color and smiling cartoon elements highlight the contrast between different layers.<\/p>\n<p>It\u2019s a way to show the world as we wish it could be\u2014a place of wonder and discovery. When life feels heavy, art\u2019s imaginative power offers an escape and reminds us we can create magic if we set our minds to it.<\/p>\n<h4>Projects featuring the 2023 Mixed Dimension trend<\/h4>\n<p><strong>Ana Strumpf<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12256\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_024.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_024\" width=\"660\" height=\"852\" \/><\/p>\n<p>A piece that showcases mixed dimension through a combination of styles and techniques.<\/p>\n<p><a href=\"https:\/\/www.anastrumpf.com\/?_ga=2.236455297.1264094604.1676967916-628999670.1676967916\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Hattie Stewart<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12257\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_026.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_026\" width=\"750\" height=\"968\" \/><\/p>\n<p>Illustration and photography come together to create something truly unique.<\/p>\n<p><a href=\"https:\/\/dribbble.com\/jvicentini13\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Ms. vass<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12258\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_025.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_026\" width=\"930\" height=\"664\" \/><\/p>\n<p>The result is approachable and engaging.<\/p>\n<p><a href=\"https:\/\/99designs.es\/profiles\/1158351\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<h4>Where you\u2019ll see it<\/h4>\n<p><strong>The 2023 Mixed Dimension trend<\/strong> is a creative approach that works across a variety of formats and uses.<\/p>\n<p>You\u2019ll spot it in:<\/p>\n<ul>\n<li><strong>Advertising design<\/strong><\/li>\n<li><strong>Posters<\/strong><\/li>\n<li><strong>Advertising<\/strong><\/li>\n<li><strong>Web design<\/strong><\/li>\n<li><strong>Packaging<\/strong><\/li>\n<li><strong>Print materials<\/strong><\/li>\n<li><strong>Editorial design<\/strong><\/li>\n<\/ul>\n<h4>How to use this trend<\/h4>\n<ul>\n<li>These pieces can be loaded with meaning, so think carefully about what you want to communicate.<\/li>\n<li>The techniques you choose are part of the message, too.<\/li>\n<\/ul>\n<h3>5. Acid Graphics<\/h3>\n<p>Acid graphics, sometimes called Y2K grunge, are the next phase of the Y2K revival that began last year. This trend features gritty textures, chrome metallics, broken grids, and amorphous shapes. It\u2019s a rare nostalgia that leans into darkness rather than fond memories, rooted in late-90s goth subculture.<\/p>\n<p>Acid graphics align with adjacent styles like brutalism and anti-design, with a melancholic edge, frequent digital glitches, crowded text, and chaotic layering. Like those movements, acid graphics reveal the internet\u2019s darker side, shining in web design, album covers, and social media posts. It\u2019s a style that asks whether the future of digital art is more about computers than human eyes.<\/p>\n<h4>Projects featuring the 2023 Acid Graphics trend<\/h4>\n<p><strong>Thao Thai<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12247\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_017.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_017\" width=\"1160\" height=\"1244\" \/><\/p>\n<p>A cutting-edge design with liquid digital forms that would have been impossible to create just a few years ago.<\/p>\n<p><a href=\"https:\/\/www.behance.net\/theodric\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Progon D<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12248\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_015.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_017\" width=\"1160\" height=\"1111\" \/><\/p>\n<p>A more aggressive design that perfectly blends textures and colors.<\/p>\n<p><a href=\"https:\/\/www.behance.net\/progon314\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<p><strong>Alex Valentina<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12249\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2023\/04\/las-tendencias-en-diseno-grafico-2023_016.jpg\" alt=\"las-tendencias-en-diseno-grafico-2023_017\" width=\"1160\" height=\"1236\" \/><\/p>\n<p>An outstanding piece where liquid typography is complemented by a butterfly motif.<\/p>\n<p><a href=\"https:\/\/www.behance.net\/alexvxvxvxvx\" target=\"_blank\" rel=\"noopener\">See more<\/a><\/p>\n<h4>Where you\u2019ll see it<\/h4 \n\n","protected":false},"excerpt":{"rendered":"<p>Graphic design trends for 2023 mark another exciting chapter in the evolution of visual art. Each year, trends shift and adapt to the spirit of the times and the possibilities offered by contemporary media. Mysticism, abstract gradients, and botanical patterns bring a sense of calm through uplifting imagery. Risoprint, space-age psychedelia, and intricate compositions offer [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":935,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[207,210,134],"class_list":["post-30291","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destacat","category-inspiracio","category-disseny-grafic"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tendencias en dise\u00f1o gr\u00e1fico de 2023 - Code Barcelona<\/title>\n<meta name=\"description\" content=\"Vista previa de la meta description:Las tendencias en dise\u00f1o gr\u00e1fico de 2023 son otro emocionante cap\u00edtulo en la evoluci\u00f3n del arte, a\u00f1o tras a\u00f1o van evolucionando y cambiando seg\u00fan el signo de los tiempos y las posibilidades de los medios contempor\u00e1neos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/codewebbarcelona.com\/en\/blog\/graphic-design-trends-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tendencias en dise\u00f1o gr\u00e1fico de 2023 - 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