{"id":39721,"date":"2017-11-15T17:09:41","date_gmt":"2017-11-15T17:09:41","guid":{"rendered":"https:\/\/codewebbarcelona.com\/shido-habitat-the-story-behind\/"},"modified":"2026-04-21T06:58:44","modified_gmt":"2026-04-21T06:58:44","slug":"shido-habitat-historia","status":"publish","type":"post","link":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/","title":{"rendered":"Shido H\u00e0bitat, la hist\u00f2ria darrere"},"content":{"rendered":"<p>Parlem sobre el projecte d\u2019identitat corporativa per a Shido H\u00e0bitat i la hist\u00f2ria que hi ha al darrere.<\/p>\n<p>Fa uns mesos ens va contactar un jove emprenedor amb una idea i molta il\u00b7lusi\u00f3; tenia una proposta per a nosaltres. Despr\u00e9s de conversar amb ell, vam veure que portava entre mans un projecte realment interessant. Volia obrir una botiga de mobiliari juvenil en una bona zona de Sarri\u00e0, el conegut barri de Barcelona, per\u00f2 amb una visi\u00f3 molt personal.<\/p>\n<h2>Shido H\u00e0bitat, un projecte d\u2019identitat corporativa integral<\/h2>\n<h3>Sobre Shido H\u00e0bitat<\/h3>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1010\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/tienda-1024x680-2.jpg\" alt=\"\" width=\"1024\" height=\"680\" \/><\/a><\/p>\n<p>La botiga era la continuaci\u00f3 d\u2019una llarga tradici\u00f3 familiar en el m\u00f3n del moble. L\u2019objectiu era fusionar mobiliari i natura per diferenciar-se de les grans cadenes de mobles de baix cost tan populars avui dia. Un projecte amb personalitat i car\u00e0cter, pensat per a un p\u00fablic que sap qu\u00e8 vol i valora la qualitat.<\/p>\n<h3>Els primers esbossos<\/h3>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/01-concept-spanish-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1011\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/01-concept-spanish-1024x597-2.jpg\" alt=\"\" width=\"1024\" height=\"597\" \/><\/a><\/p>\n<p>Amb aquestes premisses, ens vam posar a treballar per trobar el punt just de creativitat que reflect\u00eds la personalitat i el car\u00e0cter del client, aix\u00ed com la seva idea de negoci. El primer pas va ser definir una l\u00ednia gr\u00e0fica i un logotip que recollissin tots aquests valors. Aix\u00ed va n\u00e9ixer Shido H\u00e0bitat, una combinaci\u00f3 de natura i entorn. A partir d\u2019aqu\u00ed, vam poder aprofundir en tots els elements d\u2019un bon material corporatiu.<\/p>\n<h3>El material d\u2019identitat corporativa<\/h3>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/branding-tienda-muebles-14-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-917\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/branding-tienda-muebles-14-1024x597-2.jpg\" alt=\"\" width=\"1024\" height=\"597\" \/><\/a><\/p>\n<p>Seguint la seva filosofia, es va cuidar cada detall que definia el projecte. El disseny de targetes, sobres, carpetes, etiquetes de preu, CD de pressupostos, etc. Tot es va crear seguint una l\u00ednia clara i coherent per transmetre la seva ess\u00e8ncia als futurs clients. L\u2019objectiu: convertir la llar en un petit h\u00e0bitat de confort que respongui a les necessitats de cada persona.<\/p>\n<h3>M\u00e9s enll\u00e0 de la identitat<\/h3>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/advertising-mockup-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1013\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/advertising-mockup-1024x726-2.jpg\" alt=\"\" width=\"1024\" height=\"726\" \/><\/a><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/advertising-mockup-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1013\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/advertising-mockup-1024x726-2.jpg\" alt=\"\" width=\"1024\" height=\"726\" \/><\/a><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/adv-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1015\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/adv-1024x700-2.jpg\" alt=\"\" width=\"1024\" height=\"700\" \/><\/a><\/p>\n<p>No ens vam quedar aqu\u00ed: un bon negoci necessita una bona estrat\u00e8gia de comunicaci\u00f3 i m\u00e0rqueting. Per aix\u00f2, tamb\u00e9 vam dissenyar anuncis per a revistes locals i vam gestionar entrevistes personals per donar a con\u00e8ixer el projecte.<\/p>\n<h3>La retolaci\u00f3 exterior<\/h3>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/tienda-fuera-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1012\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/tienda-fuera-1024x680-2.jpg\" alt=\"\" width=\"1024\" height=\"680\" \/><\/a><\/p>\n<p>A m\u00e9s, ens vam encarregar de la retolaci\u00f3 exterior per tal que la botiga destaqu\u00e9s i no pass\u00e9s desapercebuda dins l\u2019oferta comercial de la zona.<\/p>\n<h3>Inauguraci\u00f3 i invitacions<\/h3>\n<p><a href=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/inauguracion-1.jpg\"><img decoding=\"async\" class=\"alignnone size-large wp-image-1016\" src=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/inauguracion-1024x425-2.jpg\" alt=\"\" width=\"1024\" height=\"425\" \/><\/a><\/p>\n<p>Amb tots aquests aspectes resolts, nom\u00e9s quedava preparar unes bones invitacions per al dia de la inauguraci\u00f3: el naixement d\u2019un projecte, la transformaci\u00f3 d\u2019una idea en realitat.<\/p>\n<h2>Shido H\u00e0bitat, el projecte<\/h2>\n<p>http:\/\/codewebbarcelona.com\/grafico\/identidad-corporativa-shido\/<\/p>\n<p>http:\/\/codewebbarcelona.com\/blog\/identidad-corporativa-shido\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Parlem sobre el projecte d\u2019identitat corporativa per a Shido H\u00e0bitat i la hist\u00f2ria que hi ha al darrere. Fa uns mesos ens va contactar un jove emprenedor amb una idea i molta il\u00b7lusi\u00f3; tenia una proposta per a nosaltres. Despr\u00e9s de conversar amb ell, vam veure que portava entre mans un projecte realment interessant. Volia [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1443,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[212,134],"class_list":["post-39721","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-altres","category-disseny-grafic"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Shido H\u00e0bitat, la hist\u00f2ria darrere - Code Barcelona<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shido H\u00e0bitat, la hist\u00f2ria darrere - Code Barcelona\" \/>\n<meta property=\"og:description\" content=\"Parlem sobre el projecte d\u2019identitat corporativa per a Shido H\u00e0bitat i la hist\u00f2ria que hi ha al darrere. Fa uns mesos ens va contactar un jove emprenedor amb una idea i molta il\u00b7lusi\u00f3; tenia una proposta per a nosaltres. Despr\u00e9s de conversar amb ell, vam veure que portava entre mans un projecte realment interessant. Volia [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/\" \/>\n<meta property=\"og:site_name\" content=\"Code Barcelona\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-15T17:09:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-21T06:58:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"797\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cd26Bc\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"cd26Bc\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/\"},\"author\":{\"name\":\"cd26Bc\",\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/#\/schema\/person\/3af5f44aaf0de2919e9225aa5ca32567\"},\"headline\":\"Shido H\u00e0bitat, la hist\u00f2ria darrere\",\"datePublished\":\"2017-11-15T17:09:41+00:00\",\"dateModified\":\"2026-04-21T06:58:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/\"},\"wordCount\":443,\"image\":{\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg\",\"articleSection\":[\"Altres\",\"Dise\u00f1o gr\u00e1fico\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/\",\"url\":\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/\",\"name\":\"Shido H\u00e0bitat, la hist\u00f2ria darrere - Code Barcelona\",\"isPartOf\":{\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg\",\"datePublished\":\"2017-11-15T17:09:41+00:00\",\"dateModified\":\"2026-04-21T06:58:44+00:00\",\"author\":{\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/#\/schema\/person\/3af5f44aaf0de2919e9225aa5ca32567\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#primaryimage\",\"url\":\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg\",\"contentUrl\":\"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg\",\"width\":1200,\"height\":797},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/#website\",\"url\":\"https:\/\/codewebbarcelona.com\/ca\/\",\"name\":\"Code Barcelona\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/codewebbarcelona.com\/ca\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/codewebbarcelona.com\/ca\/#\/schema\/person\/3af5f44aaf0de2919e9225aa5ca32567\",\"name\":\"cd26Bc\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g\",\"caption\":\"cd26Bc\"},\"sameAs\":[\"https:\/\/codewebbarcelona.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Shido H\u00e0bitat, la hist\u00f2ria darrere - Code Barcelona","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/","og_locale":"ca_ES","og_type":"article","og_title":"Shido H\u00e0bitat, la hist\u00f2ria darrere - Code Barcelona","og_description":"Parlem sobre el projecte d\u2019identitat corporativa per a Shido H\u00e0bitat i la hist\u00f2ria que hi ha al darrere. Fa uns mesos ens va contactar un jove emprenedor amb una idea i molta il\u00b7lusi\u00f3; tenia una proposta per a nosaltres. Despr\u00e9s de conversar amb ell, vam veure que portava entre mans un projecte realment interessant. Volia [&hellip;]","og_url":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/","og_site_name":"Code Barcelona","article_published_time":"2017-11-15T17:09:41+00:00","article_modified_time":"2026-04-21T06:58:44+00:00","og_image":[{"width":1200,"height":797,"url":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg","type":"image\/jpeg"}],"author":"cd26Bc","twitter_card":"summary_large_image","twitter_misc":{"Escrit per":"cd26Bc","Temps estimat de lectura":"2 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#article","isPartOf":{"@id":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/"},"author":{"name":"cd26Bc","@id":"https:\/\/codewebbarcelona.com\/ca\/#\/schema\/person\/3af5f44aaf0de2919e9225aa5ca32567"},"headline":"Shido H\u00e0bitat, la hist\u00f2ria darrere","datePublished":"2017-11-15T17:09:41+00:00","dateModified":"2026-04-21T06:58:44+00:00","mainEntityOfPage":{"@id":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/"},"wordCount":443,"image":{"@id":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#primaryimage"},"thumbnailUrl":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg","articleSection":["Altres","Dise\u00f1o gr\u00e1fico"],"inLanguage":"ca"},{"@type":"WebPage","@id":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/","url":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/","name":"Shido H\u00e0bitat, la hist\u00f2ria darrere - Code Barcelona","isPartOf":{"@id":"https:\/\/codewebbarcelona.com\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#primaryimage"},"image":{"@id":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#primaryimage"},"thumbnailUrl":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg","datePublished":"2017-11-15T17:09:41+00:00","dateModified":"2026-04-21T06:58:44+00:00","author":{"@id":"https:\/\/codewebbarcelona.com\/ca\/#\/schema\/person\/3af5f44aaf0de2919e9225aa5ca32567"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/codewebbarcelona.com\/ca\/blog\/shido-habitat-historia\/#primaryimage","url":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg","contentUrl":"https:\/\/codewebbarcelona.com\/wp-content\/uploads\/2017\/11\/shido-habitat-the-story-behind-featured.jpg","width":1200,"height":797},{"@type":"WebSite","@id":"https:\/\/codewebbarcelona.com\/ca\/#website","url":"https:\/\/codewebbarcelona.com\/ca\/","name":"Code Barcelona","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/codewebbarcelona.com\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Person","@id":"https:\/\/codewebbarcelona.com\/ca\/#\/schema\/person\/3af5f44aaf0de2919e9225aa5ca32567","name":"cd26Bc","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/secure.gravatar.com\/avatar\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b904e836584635855eaa0ee2922bae4fe2aa94ffb558048dcc5dac5f98f0fadc?s=96&d=mm&r=g","caption":"cd26Bc"},"sameAs":["https:\/\/codewebbarcelona.com"]}]}},"_links":{"self":[{"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/posts\/39721","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/comments?post=39721"}],"version-history":[{"count":2,"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/posts\/39721\/revisions"}],"predecessor-version":[{"id":39750,"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/posts\/39721\/revisions\/39750"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/media\/1443"}],"wp:attachment":[{"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/media?parent=39721"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/codewebbarcelona.com\/ca\/wp-json\/wp\/v2\/categories?post=39721"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}