{"id":39566,"date":"2016-09-22T10:49:02","date_gmt":"2016-09-22T10:49:02","guid":{"rendered":"https:\/\/codewebbarcelona.com\/previo-al-diseno-web-educacion-confianza\/"},"modified":"2026-04-21T06:49:52","modified_gmt":"2026-04-21T06:49:52","slug":"previ-al-disseny-web-educacio-confianca","status":"publish","type":"post","link":"https:\/\/codewebbarcelona.com\/ca\/blog\/previ-al-disseny-web-educacio-confianca\/","title":{"rendered":"Abans del disseny web, educaci\u00f3 i confian\u00e7a."},"content":{"rendered":"

Comencem pel principi.<\/p>\n

\u00c9s aquell moment en qu\u00e8, despr\u00e9s de la pausa del migdia, revisem la safata d\u2019entrada i veiem que tenim alguns correus nous.<\/p>\n

Ens hem passat el mat\u00ed immersos en el disseny web<\/strong> d\u2019un client habitual, d\u2019aquells que ja sap que, si t\u00e9 un projecte, som l\u2019estudi de disseny web<\/strong> de confian\u00e7a capa\u00e7 de donar resposta a les seves necessitats. En definitiva, un client fidel a la nostra manera de treballar i satisfet amb els resultats que obtenim des del nostre estudi de Barcelona<\/strong>.<\/p>\n

Com sempre, alguns correus s\u00f3n pura publicitat \u2014 t\u2019oferim aix\u00f2, et regalem all\u00f2 \u2014 sempre suposadament en benefici nostre. No m\u2019han calgut anys d\u2019experi\u00e8ncia per saber que \u00e9s for\u00e7a sospit\u00f3s que alg\u00fa es posi en contacte amb mi per oferir-me alguna cosa que nom\u00e9s em beneficiar\u00e0 a mi.<\/p>\n

Com sol dir el meu pare, una font inesgotable de saviesa de postguerra: \u201cA casa meva mai ha vingut ning\u00fa a donar-me diners…\u201d<\/p>\n

“Do the right things”<\/h2>\n

Aix\u00ed doncs, despr\u00e9s d\u2019eliminar els missatges brossa i respondre als correus evidents dels clients actuals, nom\u00e9s em queda revisar el missatge d\u2019inter\u00e8s d\u2019un possible client. I d\u2019aix\u00f2 us vull parlar avui: de la comunicaci\u00f3 amb el client i de la import\u00e0ncia d\u2019agrair.<\/p>\n

No importa en quin punt del missatge de resposta ho poseu, per\u00f2 el que s\u00ed \u00e9s imprescindible \u00e9s fer-ho: cal donar les gr\u00e0cies.<\/p>\n

\u00c9s una q\u00fcesti\u00f3 d\u2019educaci\u00f3, de generar un bon di\u00e0leg. No neix de l\u2019obligaci\u00f3, ha de sortir de dins, \u00e9s una manera de fer, el savoir faire, i a m\u00e9s hi ha alguns punts que ens ajudaran a ser-ne conscients.<\/p>\n

Fins ara hem anat parlant de la import\u00e0ncia de molts aspectes a l\u2019hora d\u2019iniciar i dur a terme un bon projecte.<\/p>\n

Sense oblidar que un bon projecte comen\u00e7a molt abans que el client ens tri\u00ef per fer el seu disseny web i el desenvolupament de la seva p\u00e0gina web.<\/strong><\/p>\n

…primer de tot, vull agrair-te que t\u2019hagis posat en contacte amb nosaltres…<\/h2>\n

El correu d\u2019agra\u00efment forma part de l\u2019Inbound Marketing.<\/p>\n

En l\u00ednies generals, l\u2019Inbound Marketing basa el seu potencial en aportar valor a l\u2019usuari; aix\u00ed podem fidelitzar-lo i convertir-lo en client a llarg termini.<\/p>\n

La relaci\u00f3 amb el client s\u2019ha de fonamentar en la confian\u00e7a: aquesta \u00e9s la clau.<\/p>\n

De manera autom\u00e0tica rebem i enviem aquest tipus de correus. Segurament, com tot all\u00f2 que fem de manera sistem\u00e0tica, no en som del tot conscients, per\u00f2, igual que respirar, si deixem de fer-ho, notarem la difer\u00e8ncia.<\/p>\n

Quan un client mostra inter\u00e8s per nosaltres, ens deixa el seu correu i contacte. Perfecte!<\/p>\n

Amb el correu d\u2019agra\u00efment no nom\u00e9s mostrem la nostra manera de ser.<\/p>\n

Quin valor t\u00e9 donar les gr\u00e0cies?<\/h2>\n
    \n
  • Tenim una gran oportunitat per validar l\u2019usuari i el seu correu electr\u00f2nic.<\/li>\n
  • Mostrem la manera org\u00e0nica en qu\u00e8 treballem, tenint en compte la seva opini\u00f3 i valorant la seva acci\u00f3.<\/li>\n
  • Genera una bona relaci\u00f3 entre client i usuari.<\/li>\n<\/ul>\n

    Com ho he de fer?<\/h2>\n
      \n
    • En qualsevol punt del correu, ja sigui al cos, a l\u2019assumpte…<\/li>\n
    • Inclou algun enlla\u00e7 on pugui accedir a la informaci\u00f3 que ens demana.<\/li>\n
    • Deixa el missatge obert; \u00e9s ideal perqu\u00e8 senti que est\u00e0 conversant amb nosaltres.<\/li>\n
    • Oblida\u2019t dels automatismes: ha de ser un missatge personalitzat.<\/li>\n
    • Signa\u2019l; no nom\u00e9s ha de semblar que parla amb una persona, realment ha de ser aix\u00ed i ha de saber amb qui parla.<\/li>\n<\/ul>\n

      Podem pr\u00e9mer el bot\u00f3 d\u2019enviar amb la consci\u00e8ncia tranquil\u00b7la: la feina ben feta no acaba aqu\u00ed, per\u00f2 \u00e9s una fase clau en el bon desenvolupament d\u2019una p\u00e0gina web.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

      Comencem pel principi. \u00c9s aquell moment en qu\u00e8, despr\u00e9s de la pausa del migdia, revisem la safata d\u2019entrada i veiem que tenim alguns correus nous. Ens hem passat el mat\u00ed immersos en el disseny web d\u2019un client habitual, d\u2019aquells que ja sap que, si t\u00e9 un projecte, som l\u2019estudi de disseny web de confian\u00e7a capa\u00e7 […]<\/p>\n","protected":false},"author":1,"featured_media":4436,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[208,212],"class_list":["post-39566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-disseny-desenvolupament-web","category-altres"],"acf":[],"yoast_head":"\nAbans del disseny web, educaci\u00f3 i confian\u00e7a. - Code Barcelona<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/codewebbarcelona.com\/ca\/blog\/previ-al-disseny-web-educacio-confianca\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Abans del disseny web, educaci\u00f3 i confian\u00e7a. - Code Barcelona\" \/>\n<meta property=\"og:description\" content=\"Comencem pel principi. \u00c9s aquell moment en qu\u00e8, despr\u00e9s de la pausa del migdia, revisem la safata d\u2019entrada i veiem que tenim alguns correus nous. 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