{"id":33729,"date":"2019-05-17T10:29:15","date_gmt":"2019-05-17T10:29:15","guid":{"rendered":"https:\/\/codewebbarcelona.com\/identidad-corporativa-proyecto-destacado\/"},"modified":"2026-04-21T05:01:17","modified_gmt":"2026-04-21T05:01:17","slug":"identitat-corporativa-projecte-destacat","status":"publish","type":"post","link":"https:\/\/codewebbarcelona.com\/ca\/blog\/identitat-corporativa-projecte-destacat\/","title":{"rendered":"Identitat corporativa \u2013 projecte destacat"},"content":{"rendered":"

Repassem el millor projecte del mes: la creaci\u00f3 de la identitat corporativa de Jungle Society, a c\u00e0rrec de l\u2019estudi de disseny gr\u00e0fic WeWantMore, especialistes en identitat corporativa.<\/p>\n

Un projecte ple de color que ens ha captivat per molts motius. Descobrim-los!<\/p>\n

Jungle Society – identitat corporativa<\/h2>\n

Context del projecte<\/h3>\n

Jungle Society \u00e9s una marca de luxe de biquinis i moda de bany. La seva fundadora, l\u2019Amanda, vol transmetre que qualsevol dona del m\u00f3n pot lluir les seves peces, sigui quina sigui la seva talla.<\/p>\n

A partir d\u2019aquesta idea, es va concebre una identitat corporativa vibrant i plena de color, que reflecteix la diversitat cultural del planeta.<\/p>\n

\"identidad<\/p>\n

Descripci\u00f3 del projecte<\/h3>\n

La paleta crom\u00e0tica es basa en dos colors principals, el royal blue i el daurat, combinats amb quatre tons explosius inspirats en flors i fruites tropicals.<\/p>\n

Els elements es barregen de manera aleat\u00f2ria, donant lloc a composicions molt diverses, tal com ho s\u00f3n les dones d\u2019arreu del m\u00f3n.<\/p>\n

Els materials utilitzats s\u00f3n d\u2019alta qualitat i els acabats estan cuidats fins al m\u00e9s m\u00ednim detall per transmetre la sensaci\u00f3 de luxe que la marca vol projectar.<\/p>\n

\"identidad<\/p>\n

Elements del projecte<\/h3>\n

La identitat corporativa inclou el packaging, bosses, etiquetes, targetes de visita, embolcalls…<\/p>\n

\"identidad<\/p>\n

Dificultat i repte<\/h3>\n

El gran repte per a l\u2019estudi WeWantMore va ser trobar l\u2019equilibri entre una imatge sofisticada i el car\u00e0cter alegre i multicultural d\u2019una marca de biquinis amb accent tropical i ple de color.<\/p>\n

Calia fusionar luxe i esperit tropical, trencant molts clix\u00e9s preestablerts i apostant per la creativitat i l\u2019atreviment.<\/p>\n

\"identidad<\/p>\n

Sobre el creador<\/h3>\n

Com ja hem comentat, els responsables d\u2019aquest projecte de branding i identitat corporativa s\u00f3n l\u2019estudi de disseny gr\u00e0fic WeWantMore, de B\u00e8lgica.<\/p>\n

S\u00f3n especialistes en creaci\u00f3 de marca i la seva filosofia \u00e9s oferir sempre m\u00e9s del que el client espera, elevant el nivell de les seves propostes per sobre del que es demana.<\/p>\n

Parteixen de la idea que sovint el client sap qu\u00e8 vol, per\u00f2, no sent creatiu, pot quedar-se curt en les seves aspiracions. Una filosofia excel\u00b7lent!<\/p>\n

\"identidad<\/p>\n

Guard\u00f3<\/h3>\n

El projecte d\u2019identitat corporativa de Jungle Society ha estat recentment guardonat amb l\u2019A’ Design Award en la categoria de disseny gr\u00e0fic i comunicaci\u00f3 visual 2018-2019.<\/p>\n

\"identidad<\/p>\n

Opini\u00f3<\/h3>\n

Considero que \u00e9s un projecte molt interessant que ha assolit amb \u00e8xit els seus objectius sense perdre l\u2019ess\u00e8ncia del disseny gr\u00e0fic i la comunicaci\u00f3 visual.<\/p>\n

Un projecte ple de color, atractiu i inclusiu. Qu\u00e8 m\u00e9s es pot demanar?<\/p>\n

Enhorabona a l\u2019estudi de disseny gr\u00e0fic responsable d\u2019aquesta identitat corporativa.<\/p>\n

\"identidad<\/p>\n

Enlla\u00e7os d\u2019inter\u00e8s<\/h3>\n

www.competition.adesignaward.com<\/a><\/p>\n

www.wewantmore.studio\/work\/jungle-society\/<\/a><\/p>\n

…related\/proyecto-destacado-identidad-corporativa<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Repassem el millor projecte del mes: la creaci\u00f3 de la identitat corporativa de Jungle Society, a c\u00e0rrec de l\u2019estudi de disseny gr\u00e0fic WeWantMore, especialistes en identitat corporativa. Un projecte ple de color que ens ha captivat per molts motius. Descobrim-los! Jungle Society – identitat corporativa Context del projecte Jungle Society \u00e9s una marca de luxe […]<\/p>\n","protected":false},"author":1,"featured_media":12817,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[210,134],"class_list":["post-33729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inspiracio","category-disseny-grafic"],"acf":[],"yoast_head":"\nIdentidad corporativa, el proyecto destacado - Code Barcelona<\/title>\n<meta name=\"description\" content=\"Repasamos el ganador de A' Design Award a la mejor creaci\u00f3n de identidad corporativa en la categor\u00eda de dise\u00f1o gr\u00e1fico y comunicaci\u00f3n visual.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/codewebbarcelona.com\/ca\/blog\/identitat-corporativa-projecte-destacat\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Identidad corporativa, el proyecto destacado - 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